︎︎︎ Alma Vetlényi
* Equal colors
Serviceplan set up a strategy to guide Toyota’s communication in KSA for years to come, and we had to make sure people would stick to the plan. So, we came up with an engaging and visually appealling brand playbook that told a whole story of how a man built an empire from sand.Hungary has seen a rise in xenophobic and racist movements and attacks. It has reached such high scales in the Hungarian government that in 2018, the UN Human Rights Chief called the country’s Prime Ministed a racist.
For the International Day of the Elimination of Racial Discrimination we used the launch of Alma Vetlenyi’s new collection to make a powerful statement against racism.
For the International Day of the Elimination of Racial Discrimination we used the launch of Alma Vetlenyi’s new collection to make a powerful statement against racism.
— “Leave the color differences for the clothes” — Alma Vetlényi — WhiteRabbit, Budapest
Alma Vetlényi, “Equal Colors” ︎︎︎ Leave the color differences for the clothes Concept︎ Art Director
︎ WhiteRabbit, Hungary
︎︎︎
︎︎︎︎︎︎
Hungary has seen a rise in xenophobic and racist movements and attacks. It has reached such high scales in the Hungarian government that, in 2018, the UN Human Rights Chief called the country's Prime Minister a racist.Hungary has seen a rise in xenophobic and racist movements and attacks. It has reached such high scales in the Hungarian government that, in 2018, the UN Human Rights Chief called the country's Prime Minister a racist. Hungary has seen a rise in xenophobic and racist movements and attacks. It has reached such high scales in the Hungarian government that, in 2018, the UN Human Rights Chief called the country's Prime Minister a racist.
Hungary has seen a rise in xenophobic and racist movements and attacks. It has reached such high scales in the Hungarian government that, in 2018, the UN Human Rights Chief called the country's Prime Minister a racist.Hungary has seen a rise in xenophobic and racist movements and attacks. It has reached such high scales in the Hungarian government that, in 2018, the UN Human Rights Chief called the country's Prime Minister a racist. Hungary has seen a rise in xenophobic and racist movements and attacks. It has reached such high scales in the Hungarian government that, in 2018, the UN Human Rights Chief called the country's Prime Minister a racist.
We recreated four iconic photos that symbolize the battle of the Civil Rights Movement in the USA and picture the characters in them the same way
—colorless, focusing only on the contrast of colors on clothes.
