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︎︎︎ nakaza.rodrigo@gmail.com // +1 (646) 584-5110

︎︎︎Etisalat / e-Life

* you’re in control

Etisalat wanted to launch the new feature on its cable tv, e-Life. The system that allows the viewer to pause, rewind and forwards any programming—including live broadcastings. 

We created a memorable film featuring iconic soccers players from Etisalat’s official sponsor, Barcelona. The untouchable stars are helpless under the command of whoever holds the remote control—even a cute little child.

— “Entertainment the way you want” — Etisalat / e-Life — Impact BBDO, Dubai 

Concept︎ Art Director
︎ ImpactBBDO, Dubai